I’ve been blogging about knitting since 2012 with focus on knitting patterns, design and tutorials on advanced knitting techniques. It was merely a hobby – always, and I never considered it to be more than just that – a hobby.
Until 2014, when I quit my job.
In 2014 I quit my well-paid day job in the nuclear industry to free myself of the daily, boring, exhausting 9-to-5 routine as an engineer.
I started to take my knitting blog knitting.today (formerly known as jriede.com, established in 2012) more seriously and to think about how to make more money that just breadcrumbs out of my pattern design. I read a lot of blogs on online marketing. I mean a LOT of them. But they all seemed to be not very helpful at all until I discovered Pat Flynn’s website smartpassiveincome.com.
I listened. Learned. Implemented. Repeat.
In summer 2016, the old website at jriede.com moved to knitting today. I started to create online courses for aspiring knitwear designers and slowly, the money started rolling in.
I delivered, but honestly, I could have done better. I stopped sign-ups for the course half a year later because I was not totally convinced I was doing it right. Like, really right and really good. I questioned myself if I really made a difference when it comes to the expectations of my students. They all told me yes, you did! But nevertheless I asked myself if I was happy with the outcome, and to be honest: I wasn’t. I needed a break to think it through.
After thinking it through I realised one important thing: You’re only a good teacher if you help people flourish.
This blog is my story, and I’m happy to share it with all of you along the way. <3
Thanks for your interest and for joining us!
Convert your hobby into income.
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